Capital Solutions

Recession or Opportunity?

In the past you have received other newsletters from me regarding the mortgage industry.  I thought it might be time to send you something concerning another area in which I am involved.  That would be equipment financing for commercial businesses.  Many of you either own your own firm or play major roles in the one for which you work.  This fact has prompted me to expose you to one of my other endeavors.  If the firm you own or work for is considering a way to find opportunity in a soft market place, I may have something for you to consider.  How to react to a recession or economic downturn is a matter of how you look at the situation.  One could ask, “is what we currently face a recession or an opportunity”?  From my perspective I see a distinct opportunity, if you have the vision and employ the right financial tools to make your vision pay off.

Many of your firm’s competitors may not have prepared themselves for an economic slowdown.  Because of this they may have pulled back from or even abandoned certain markets or customers.  Their firms are probably just maintaining the status quo and simply hoping things will get better before they do anything hasty.  But having the most modern equipment in their businesses could give them a competitive edge over the competition and now might be just the right time to seize the moment.  Additionally, selling equipment to their customers with new, cutting edge technology could generate more sales and open new markets at the same time.  While these ideas sound interesting, one needs the financial tools to make them happen. 

            At RSR we have the ability to help a forward-thinking firm put its equipment arsenal on the cutting edge of technology and still conserve its precious working capital at the same time. We can also finance the sales these firms make to those customers who have the same goals in mind.  We can do this by providing equipment financing or leasing as a tool to acquire equipment and/or technology upgrades.  This alternative delivers a pay-as-you-use approach, while conserving working capital for items like accounts payable, credit line pay downs, payroll and other working capital requirements.

            RSR is national in scope and we offer a myriad of financing approaches and payment structure choices to finance equipment with, 100% financing with no down payments, no financial statement or tax return disclosure, both "ON" and "OFF" balance sheet treatment and skip payment plans for firms with major, seasonal variations in their revenues.  The options are endless and the process is simple.  Many times we can get things done over the phone.  You would be doing business with someone you, and the best part is we can also explain the tax consequences for the transaction as well.  What a concept!

            If your firm or one its customers sees the current economic situation as an opportunity, call us right away so we can enhance your opportunity to take the lead over the competition, improve productivity and maximize cash flow.  You owe it to yourself to at least explore the possibilities.  Keeping pace with our ever-changing technology will separate the winners from the losers as we move forward in the 21^st century.  Don’t be left behind waiting for things to change.  If you don’t take the lead someone else will.

Rick Romero

RSR Financial Services, Inc.